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Post by bouldghirl on Nov 30, 2020 9:38:07 GMT -5
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Post by max23 on Nov 30, 2020 20:42:03 GMT -5
Interesting - according to the article, "many iterations" of the ad were rejected. It'd be interesting to know what the differences were between these versions and the ad that was accepted, and the reasons why they were rejected.
I had a bit of a smile when I read the first paragraph of the article - "It's probably fair to say most ads about sanitary products tend to be pretty neutrally 'safe,' We’re pretty certain most of them actually avoid even mentioning the word period, let alone the terms bleeding, menstruation and any others that signify a woman’s time of the month". I wonder if the author noticed that after talking about using "safe" words, she ends the sentence with a euphemism, lol.
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Post by kevin on Dec 1, 2020 1:27:03 GMT -5
"Ad campaign features woman with visible tampon string for the first time" www.irishexaminer.com/lifestyle/healthandwellbeing/arid-40110536.html"An ad campaign featuring a woman showing her tampon string will feature on buses across London from today. The ad, for sustainable period product range DAME, shows a woman standing in her underwear with a tampon string visible. The first of its kind. "Speaking to Metro, DAME co-founder Alec Mills said the period product brand says it faced “many roadblocks” bringing the ad to light. "It is no coincidence that the media industry is dominated by men who aren’t comfortable talking about or seeing periods” "Many iterations of our advert got rejected. Along the way, I was told it was: 'Racy'. "This clearly demonstrates the vast cultural chasm between what is happening with women’s bodies and how they are portrayed in reality. We have an opportunity to change that, for good." The UK campaign is the first of its kind and follows the controversy to ban the “Tampons and Tea” ad in August of this year." |
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Post by max23 on Dec 4, 2020 16:16:27 GMT -5
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